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14–18 June 2027

61st LOHMANN Franchise Distributor Meeting

LOHMANN in Vienna — Symphony of Partnership — 14–18 June 2027

LOHMANN in Vienna – Symphony of Partnership

14–18 June 2027

Vienna, Austria

Save the date Further information on registration, venue and programme will follow soon. Registration opens in November.

Welcome

Welcome to Vienna

We are delighted to welcome you to the 61st LOHMANN Franchise Distributor Meeting, taking place in Vienna, Austria, from 14–18 June 2027. The event will be hosted at the Hyatt Regency Vienna, a modern lifestyle hotel located in one of Vienna’s most dynamic and attractive districts.

Under the motto

“LOHMANN in Vienna – Symphony of Partnership”

we look forward to bringing together distributors and partners from around the world in a city renowned for culture, innovation and international collaboration.

Three photographs of Vienna: the gilded Johann Strauss monument, the roofs of the old city, and the Giant Ferris Wheel at sunset

Hyatt Regency Vienna

Your Home for the 61st LOHMANN Franchise Distributor Meeting 2027

  • 3½ days of conference sessions
  • Networking opportunities with distributors from around the world
  • Exciting evening events and social activities
  • Opportunity to discover Vienna’s culture, history and culinary highlights
  • Companion programme available during conference sessions

The meeting

Event Facts

Enjoy Vienna with Us!

  • 3½

    days

    of conference sessions

  • 14–18

    June 2027

    in Vienna, Austria

  • 61st

    LOHMANN FDM

    Franchise Distributor Meeting

Event Language

The entire event will be held in English.

Registration Deadline

15 May 2027

Please ensure that all registrations, hotel bookings and travel arrangements are completed by this date.

Venue

Hyatt Regency Vienna

Modern Comfort in the Heart of the Belvedere District

The Hyatt Regency Vienna is situated in Vienna’s modern Belvedere District, directly next to the famous Belvedere Palace and only a short walk from Vienna Central Station. This prime location combines excellent transport connections with easy access to Vienna’s most famous attractions.

The hotel opened in 2019 and offers contemporary Austrian hospitality in a sophisticated and stylish environment.

The Belvedere Quarter is one of Vienna’s most exciting urban developments, where historic landmarks and modern architecture blend seamlessly together. Guests can enjoy the perfect balance of convenience, culture and comfort during their stay.

Your Home for the 61st LOHMANN Franchise Distributor Meeting 2027

Arsenalstraße 10 1100 Vienna, Austria
Visit the hotel website
The Hyatt Regency Vienna seen from the street, its upper floors cantilevered over the entrance
  • Rooms & suites approx. 303
  • Event space approx. 2,200 m²
  • Ballroom approx. 700 m²
  • Opened 2019
  • Rooftop bar Panoramic city views
  • Wi-Fi Complimentary
The Lower Belvedere conference room laid out in theatre style under its white slatted ceiling
The conference room, laid out in theatre style
A king bedroom with floor-to-ceiling windows, a desk and a reading chair
A king bedroom © MHP Hotel AG

Hotel Highlights

The Hyatt Regency Vienna features:

  • Approximately 303 guest rooms and suites
  • Modern conference and meeting facilities
  • Approximately 2,200 m² of event space
  • A spacious ballroom of approximately 700 m²
  • Multiple restaurants and bars
  • Rooftop bar with panoramic city views
  • Modern technology and conference infrastructure
  • Complimentary Wi-Fi throughout the hotel

Accommodation

The Hyatt Regency Vienna offers approximately 303 modern guest rooms, including a selection of suites. Guests can expect:

  • Contemporary design
  • Comfortable workspaces
  • High-speed Wi-Fi
  • Modern bathrooms
  • Premium bedding
  • A relaxing atmosphere after a busy conference day

Dining & Social Spaces

Guests can enjoy a variety of dining experiences throughout the hotel, including:

  • Stylish restaurants
  • Modern bars
  • Coffee and breakfast areas
  • Rooftop bar with impressive views across Vienna

The hotel’s social spaces provide ideal opportunities for informal networking and conversations with colleagues and partners from around the world.

The Aurora rooftop bar at sunset: the bar counter, a fire pit and seating on a timber deck, with Vienna beyond
The Aurora rooftop bar, above the Belvedere District

Getting to the Hotel

Vienna International Airport (VIE)

The Hyatt Regency Vienna is located approximately 17 km from Vienna International Airport, with a journey time of approximately 20 minutes by taxi or car, depending on traffic conditions.

Public Transportation

The hotel benefits from excellent public transport connections and is located just a short walk from Vienna Central Station (Wien Hauptbahnhof), providing easy access to all parts of the city.

Vienna

Discover Vienna

Where history, culture and partnership come together.

More than 2,000 years of history, a Habsburg capital that shaped European music and art, and a contemporary city with a thoroughly international character.

A tram passes the Burgtheater on Vienna’s Ringstraße
  • 2,000+ Years of history
  • Habsburg Imperial heritage
  • Music A capital of culture
  • Today Innovation & exchange

Travel guide

Vienna, in four parts

Must see Ten places worth the walk.

  • The Great Gallery of Schönbrunn Palace, its ceiling frescoes and chandeliers

    Schönbrunn Palace

    The imperial summer residence, its gardens and the Gloriette.

  • St. Stephen’s Cathedral in the centre of the old city

    St. Stephen’s Cathedral

    The Gothic landmark at the centre of the old city.

  • The floodlit facade of the Hofburg at night

    Hofburg Palace

    Winter residence of the Habsburgs, now museums and state rooms.

  • The Upper Belvedere mirrored in its ornamental pool

    Belvedere Palace

    Baroque palace and gallery — next door to the hotel.

  • The auditorium of the Vienna State Opera seen from the upper tiers

    Vienna State Opera

    One of the world’s leading opera houses, on the Ringstraße.

  • The Riesenrad lit up at night in the Prater

    Prater & Giant Ferris Wheel

    The historic park and its Riesenrad above the city.

  • The courtyard of the MuseumsQuartier and its baroque facade

    MuseumsQuartier

    Modern and contemporary art in a former imperial stable.

  • The Naschmarkt and its rows of stalls seen from above

    Naschmarkt

    Vienna’s best-known market: produce, spices and small kitchens.

  • Danube Island between the two channels of the river, seen from the air

    Danube Island

    Twenty-one kilometres of riverside for walking and swimming.

  • The neo-Gothic tower and facade of Vienna City Hall

    City Hall & Ringstraße

    The neo-Gothic Rathaus and the boulevard around the old city.

Taste A short Viennese menu.

  • Wiener Schnitzel Breaded veal, the city’s signature
  • Tafelspitz Boiled beef, imperial favourite
  • Wiener Gulasch Slow beef goulash with paprika
  • Backhendl Crisp fried chicken
  • Kaiserschmarrn Shredded pancake with fruit compote
  • Sachertorte Chocolate cake with apricot
  • Apfelstrudel Apple strudel, warm
  • Wiener Würstel From the sausage stand, late
  • Coffee specialities Melange, Einspänner, Kleiner Brauner

Shop Five streets, five registers.

  • Kärntner Straße The central pedestrian axis
  • Graben Historic centre, established houses
  • Mariahilfer Straße Vienna’s longest shopping street
  • Goldenes Quartier The luxury quarter
  • Donau Zentrum The large shopping centre

Good to know Four practical things.

  • Public transport An extensive U-Bahn, tram and bus network — and many central attractions are walkable.
  • Currency Euro (€)
  • Weather in June Usually around 20–30 °C
  • Language German is official; English is widely spoken in hotels, restaurants, shops and attractions.

Last time

Singapore 2025

The 60th meeting, and the standard this edition answers to.

Next stop Vienna 2027

Final Note

Final Note

We look forward to welcoming you to Vienna and to the Hyatt Regency Vienna for an inspiring week of networking, knowledge sharing and collaboration.

As we come together for the 61st LOHMANN Franchise Distributor Meeting, we invite you to enjoy not only a world-class conference but also the unique charm and hospitality of Austria’s capital city.

Welcome to Vienna. Welcome to the Symphony of Partnership.

14–18 June 2027 · Vienna, Austria

Further information on registration, venue and programme will follow soon. Registration opens in November.

Questions? [email protected]